the «Great Beauty»

Made in Rome

the «Great Beauty»

the Democratic Brand
for the Cultural Safeguarding,
the Professional Enhancement
and the International Promotion of Artistic Handicraft,
Typical and Traditional of Excellence
of the «Urbs Aeterna Caput Mundi»

the «Master Artisans», the «Places of Making»
the «Communication of Knowledge»
of the «Made in Rome»
are testimony of the «Great Richness»
of an Historical and Cultural Heritage
Unique in the World
for Beauty, Knowledge, Experience,
Sensitivity, Creativity, Wisdom, …,
authentic and exclusive resource
to promote and celebrate
the true image and identity of «Rome»
of yesterday, today and tomorrow.

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